We provide long-term blogging that includes a blogging strategy, title brainstorming, blog writing and publishing on your company blog. With a business blog, you provide an increasing amount of value in your industry. This adds to your reputation as an expert. Your ongoing blog sets you apart from the competition. Over the long-term, your business blog can become a sought after source of information in your industry.
Statistics from Hubspot's 2012 Inbound Marketing Report highlight the importance of blogging. According to the study, 57% of companies who have a blog reported acquiring a customer from their blog. In that same study, a survey of marketers revealed that 81% of businesses say that their business blog is useful to critical for their business.
From a practical standpoint, blogging just makes sense. With minimal effort and expense, you can build credibility, boost search engine rankings, increase website traffic, and foster relationships with potential and current customers.